Search engine companies such as Google or Bing are often changing algorithms in order to keep results up-to-date. Primary factor search engines used for a website’s ranking is proper optimization (SEO). There is on-site and off-site SEO. Off-site SEO is also called link building.

Some smart tips for onsite SEO.
Always keep in mind what Search engines likes to see:
1. One way links! That is what search engines looking for. Reciprocal links are so old method, you can even get penalised because of exchanging links. Their algorithms improved. Focus yourself on one way links. Mutually increasing link counts among different webistes is not good. One way link is much, much more worth than reciprocal link.
2. So, logical conclusion would be that Google, Yahoo and Bing are looking for consistent results. Your link building progress must be consistent and slowly progressed. Avoid so called link farms, although you will have more links, that doesn't necessarily means that is better method. Google don't like link farms, you will only get penalised. Quality must be over quantity, remember it.
2. So, logical conclusion would be that Google, Yahoo and Bing are looking for consistent results. Your link building progress must be consistent and slowly progressed. Avoid so called link farms, although you will have more links, that doesn't necessarily means that is better method. Google don't like link farms, you will only get penalised. Quality must be over quantity, remember it.
3. All search engines are always looking first for organic results. If it’s not natural, it’s going to be a problem. Write your posts for humans, not for the search engines. Write useful texts. Share it on social networks. Remember - patience looks natural. Although you will not see results in the beginning, Google will crawl your website and index it. Gaining thousands of links first month and just a couple links second month will just decrease your rankings. Why? Because it not looks natural. You will find yourself in the sandbox i.e. dropping in the rankings.
4. Carefully choose your keywords. You should have your main keyword in domain, title and meta description. Keyword density is also important, and it is around 3-7% in article. Don't overdo it, it is called "keyword stuffing". If you attempt to trick the search engines, that maybe can work for a short time, but they will soon discover you. Give them what they are looking for: relevant links and fresh content. Play by the rules.
5. Make sure that your web design is search engine friendly. Use xml.sitemap and text link navigation on your pages. Also, don't forget robots.txt.
Summary - optimise your page with everything search engines want. Write high value content. Avoid link farms and focus on one way links.
5. Make sure that your web design is search engine friendly. Use xml.sitemap and text link navigation on your pages. Also, don't forget robots.txt.
Summary - optimise your page with everything search engines want. Write high value content. Avoid link farms and focus on one way links.
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